Like its apparel counterpart, the footwear industry has dealt with plenty of headwinds stemming from both the COVID-19 pandemic and surging tariffs. But how can the industry rebound while trying to rescue falling bottom lines?

A new report includes insights on the state of the footwear industry, the ways to create resiliency in the market and the need for brands and retailers to continue their sustainability push despite the continued struggles seen throughout 2020.

With so many changes affecting the industry both throughout the pandemic and on the horizon, it’s clear footwear will need to divert from the traditional operations. Looking ahead, it seems likely that alternative materials, next-gen design tools, re-drawn sourcing maps, re-imagined production calendars and the adoption of health and wellness considerations will drive both innovation and margins.